SNEAK PEEK
Watch the engine work.
Five parts of the product, running on demo data.
THE PROBLEM
A score tells learners where they landed. Coaching tells them what to do next.
With CoachMax
Strength
Precise customer segment and quantified pain point.
Evidence
"Six of nine owners named Monday as their worst day for waste."
Opportunity
Spoilage figures are self-reported.
Next step
Request waste logs from five more grocers.
Delivered in under two minutes, scored against your rubric.
HOW COACHMAX WORKS
From your curriculum to coaching, in seven steps.
01
Bring your curriculum
Import or mirror programs and modules from your LMS.
02
Define your rubric
Criteria, weights, and performance levels you control.
03
Learner submits work
Text, PDF, DOCX, or a link.
04
CoachMax evaluates
Against your criteria and rubric version.
05
Actionable feedback
Strengths, evidence, and next steps.
06
Instructor reviews
When required or when confidence is low.
07
Insights flow back
To analytics, reports, and your LMS.
ONE PLATFORM, THREE EXPERIENCES
Built for everyone in the loop.
Run assessment across every program.
Build rubrics, configure assignments, manage learners and instructors, and track performance across cohorts.
—Rubric builder with versioning
—Assignment configuration and review rules
—Organization branding and integrations
Organization overview
ORG ADMINCustomer Discovery Rubric
v3 · 5 criteria · 100%
Early Adopter Profile
Week 2 · 35 of 38 submitted
Market Sizing Rubric
Draft · weights 85%
Cohort 13
38 learners · Week 3
RUBRIC INTELLIGENCE
Your standards. Your rubric. CoachMax intelligence.
Your organization defines the criteria, weights, performance levels, and evidence requirements. CoachMax applies them consistently to every submission. It does not invent curriculum or grade against a generic standard.
You define criteria
Names, descriptions, required evidence.
You set weights
Publishing is blocked until they total 100%.
Versions are locked
Every assessment keeps its rubric version.
Guidance for the AI
Instructions only CoachMax sees.
Customer Discovery Rubric
v3 · CURRENTMarket Understanding25%
Interview Methodology20%
Evidence & Insights25%
Problem Validation15%
Communication & Clarity15%
● Ready to publish · 100%286 assessments locked to their versions
Market Understanding
22 / 25
Strength
Excellent identification of the target customer's primary pain point.
Evidence
"Every owner I spoke with could name the exact day of the week they throw out the most produce."
Opportunity
Customer assumptions need stronger external validation.
Next step
Interview five prospective customers and document recurring patterns.
THE ASSESSMENT EXPERIENCE
Feedback learners actually read.
Every criterion explains what worked, quotes the learner's own submission as evidence, names the gap, and gives one concrete next step. Every result is exportable as a branded PDF report.
HUMAN + AI
CoachMax supports instructors. It does not replace them.
CoachMax assessment
Scores each criterion against your rubric, cites evidence, and flags low confidence.
+
Instructor review
Approves, comments, or overrides with a required reason, recorded in the audit log.
=
Actionable learner feedback
Clearly labeled so learners always know which feedback came from CoachMax and which from their instructor.
ANALYTICS
See where learners struggle, criterion by criterion.
Completion, turnaround, instructor review rates, and rubric-level performance across every program.
Completion
72%
Avg score
81.4
Turnaround
1m 48s
Market Understanding84%
Interview Methodology77%
Evidence & Insights71%
Problem Validation80%
Communication86%
INTEGRATIONS
Works alongside your LMS. Not instead of it.
“Coming soon” integrations are not available yet.
Can't be connected (because of the platform's own rules or limits): LearnWorlds, Kajabi, Podia, Skool, Circle, Mighty Networks, Udemy, Coursera, LinkedIn Learning, Skillshare. Learners on these platforms can still use CoachMax with the Submit with CoachMax button and spreadsheet import.
ENTERPRISE READINESS
Architected for institutions from day one.
These principles guide how CoachMax is being built. CoachMax does not currently hold third-party security certifications.
PRICING
Plans that grow with your program.
STARTER
$249/month
For small programs testing AI-assisted assessment.
PROFESSIONAL
Most Popular$599/month
For growing programs and training organizations.
ENTERPRISE
Let's Talk
For universities, accelerators, workforce programs, and large organizations.
30-MINUTE WALKTHROUGH WITH YOUR OWN RUBRIC